He starred in the outstanding movie "Tango with me" produced and directed by Mahmood Ali Balogun, this movie was shot in the last quarter of 2009 into 2010 and was premiered in April 2011. Wonder how he got such magnificent role? Joseph Benjamin was recommended by Kingsley Omoefe to the production team, but the professional arrangement was handled by his hard working management after.
The biggest challenge in the entertainment industry for me, was the difficulty I faced in breaking through, Jo said. His young looks became a barrier at a point, in an audition, he would be told, "you look too young for this role and you are not popular enough for the role". At that point, his profound acting skills could not make way for him but Joseph Benjamin was consistent.
The young, handsome and brilliant actor, Joseph Benjamin; keeps his private life personal, but, in his words, "I do not discriminate, my respect for my female fans is equal to my respect for my male fans, technically, I am very careful with the female folks because they are special". I also have a huge respect for my colleagues in the industry, he further expressed. His relationship with Genevieve in the movie "Tangle with me" was strictly professional and that was the first time they would act together.
The man who properly defines the brand law of fellowship without getting twisted in the process.Sometimes, people do not understand the imperatives of brand inter-relationship especially when it comes to association with competing brands, this is because they do not understand the importance of brand fellowship. The brand law of fellowship has been re-proven correctly by Joseph as an essential law of branding. Mr Benjamin has a fascinating Understanding of this law and of course this may be quite an interesting learning to us, therefore; the ability for two or more brands to warmly interact for benefit of strategic improvement on their marketing communication process or for the purpose of outwitting competing brands is Jo's possibility.
Joseph Benjamin popularly called Jo Ben, hails from Kogi State, Nigeria, he has three siblings and second child of four children. Joseph grew up with his late Dutch step father. He is driven by his own motivation to become a huge entertainment icon but remains God fearing. Jo Ben is a student of communication and language art, he has a diploma in Computer science. He started his modeling business back in 1995, he worked with brands like Coca Cola, Maltina, Indomie, National Electric Commission (NEC), Peak, Stanbic IBTC and Crusader Insurance.
Joseph Benjamin has proven that a professional human brand can fellowship with multiple brands without the conflict of interest and still gain a neutral stance ready for any brand endorsement. We can call this a share show of intelligence and style. Talking about style, he also has class, therefore, stylish and classy but simple. Though Jo Ben is in love with certain designers like, "Hermes, Gucci Guilty, unforgivable(Sean John), Euphoria(CK), bvlgari, salvatore ferragamo, he still remains one on Nigeria's simplest celebrity.
Jo Ben proves how inexhaustible he can be, as a sound voice over artist, he has worked with brands like, "MTN, ZAIN, GLO, ETISALAT, MULTILINKS,HEINEKEN, GUINESS, LG, SAMSUNG, BANK PHB, SPRING BANK, DIAMOND BANK, FCMB, INTERCONTINENTAL BANK, FIRSTINLAND BANK, BRITISH COUNCIL AND MORE". When we say Jo Ben is the prince of brand fellowship, believe us.
Jo extends his vast knowledge and creativity into the presenting world, he converts his smooth talking ability into presenting. He has proven his worth as a presenter, he presented the "Yellow" Carpet live at the Hip Hop Awards 2007, hosted the "MTN Project Fame West Africa". How prolific can one be, unless his endearing work is crowned with awards or recognition. Jo Ben has been nominated for the "Best Actor" Category (English) and the movie "Jungle Ride" (BON Awards 2010), for the same movie, same year, he was nominated best actor again (Wazobia Awards). He was the recipient of the "Golden City 2010 Awards" for excellence. At the moment he has been nominated for "best new actor of the year" for the "City people entertainment award 2011.
Amidst his copious abilities, he is known majorly for acting. Benjamin has featured in movies like "Cross Road" in 1991, "Deadly Mission" 2003, produced by Zeb Ejiro and directed by Andy Amenechi, starred in "Just Me" produced by Jumai Joseph, that was 2005, same year he starred in "Travails of Faith" produced by Chan George; he further starred in a couple of television dramas for terrestrial and local tv: "Bachelor", "Young Single and Free", "Super Story", "168", "Edge of Paradise (Tinsel)". He came into acting through "Tales by Moon Light" in 1991.
In recent time, you would have noticed that his career has gained a thriving face in this business. We have spotted him playing lead roles in "Tangle with Me", "Kiss and Tell", "Spellbound", "Kidnap", "Richie Rich". Joseph Benjamin has finally gained international recognition from the brilliant movies he acted in lately. He has finally proven his worth and garnered huge respect amongst industry managers and his colleagues. The tall dark and handsome man has a "rocket shooting" profile at the moment no doubt while his head is down he remains focused. He is humble and very easy to communicate with, he also takes his business seriously.
There are many virtues that held this young man up in his game but the most valuable would be his "fear of God" and patience.
His role models are in categories. Acting: Denzel Washington, Al Pacino and Brad Pitt. Voice overs: James Earl Jones and Femi Showolu. Presenting: Ryan Seacrest, Frank Edoho, and IK.
tv, radio and more. He is practically working on several hit movies and of course the Project fame is by the corner.
(Isaac Vaughn)
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